Segment

Twilio Segment is a leading Customer Data Platform (CDP) that helps businesses collect, unify, and activate customer data in real-time. It enables organizations to create enriched customer profiles, enhance marketing efforts, and optimize customer experiences by integrating over 450 tools. Segment focuses on data privacy, consent management, and AI-driven insights, making it easier to tailor personalized interactions, reduce customer acquisition costs, and improve engagement across all channels. It supports data-driven decision-making with seamless integrations and scalability.

Learn more at Segment's website.